Details for Position: NY - MCCD

Marketing Associate

Location: New York

Entertainment Benefits Group (EBG) is one of the fastest growing e-commerce companies in the country that specializes in live entertainment and travel. EBG generates millions of transactions annually by merchandising thousands of attractions and activities, live entertainment, hotel rooms, and other products and services through private, membership-based programs and other direct distribution channels.  

EBG powers a robust portfolio of technology solutions and operates a network of membership-based websites reaching a captive audience, providing leading brands with incremental distribution opportunities. EBG owns and operates the largest travel and entertainment benefits program in the country—serving over 40,000 corporate clients and reaching more than 50 million employees through its Corporate Perks Programs.  We are proud to be the largest sales partner for many of the major theme parks, attractions, entertainment producers, and other travel organizations in the country.

EBG is headquartered in Aventura FL (Miami area), with offices in New York, Las Vegas, Orlando, Connecticut, and Los Angeles.

EBG is looking for a Marketing Associate who will be responsible for the coordination of growth-marketing efforts in the HR Benefits space for prospects and current clients. Support execution of email automation, digital media, print, and multi-channel campaigns. Leverage best practices and promote brand awareness to effectively influence the target audience, and report on campaign performance. Interface with internal marketing support resources, sales and service associates, and stakeholders to manage projects and provide updates.

 

Responsibilities

  • Execute email communications and automated email campaigns in Marketo
  • Maintain awareness and integrity of contact database and CRM/Email Automation integration
  • Copy-editing and review, design edits, and quality control as needed
  • Coordinate with and communicate with internal stakeholders and external vendors
  • Monitor email metrics, web analytics, CRM reporting, and other campaign statistic for analysis
  • Assist in sourcing, development, and inventory management of marketing content, collateral, and assets
  • Assist in ensuring brand compliance and consistency of strategy and messaging of deliverables

 

Qualifications

  • 2+ years marketing experience 
  • Email automation experience
  • Exceptional verbal and written communication skills
  • Results driven, detail oriented, consistently meets deadlines and produces high-quality work
  • Bachelor’s degree in Marketing, Communications or similar field

 

Preferred qualifications

  • Familiarity with Marketo and/or Salesforce
  • Design experience in Photoshop and/or InDesign
  • Proficient in HTML coding
  • Experience in marketing for hospitality, entertainment, travel, health, or benefits

 

Other Information

The statements contained herein reflect general details as necessary to describe the principal functions of this job, the level of knowledge and skill typically required, and the scope of responsibility but should not be considered an all-inclusive listing of work requirements.